Lecture 12: Professional Blogger?

In celebration of our final JOUR1111 Lecture, Steve Molkington joined us as a guest lecturer. As a professional blogger, ‘Molk’ gave us an insight into what blogging can actually do.

There is always so much pressure on guest lecturers to live up to the high expectation placed on them. It is fair to say we were not disappointed. There were three things that I took out of this lecture.

1.       Social media, like twitter and Facebook, is and will remain a vital part of journalism. The connection that can be made with the public, the press and potential subjects is immediate and simple. (On the note of twitter, I thought it was interesting to see that @DrBruceRedman managed to tweet 4 times within 5 minutes during the lecture).

2.       Our brand, who we are, has started well before now and it is important that we construct it into what we want it to look like (sounds a lot like life doesn’t it).

3.       Finally Blogging. Blogging now gives us the power to say what we want and have it heard. We ‘are no longer locked behind what the media machine tells us’.

Listening to the lecture you realise how much you have learnt over the course of the semester and how practical the information we are learning about really is in the world of Journalism. While new media might not have seemed that interesting back in lecture 2, it is actually a vital part of how journalism is being shaped. The message is that the next generation of journalist really have to understand this.

Till Next Time…